The Museum Learn Tools Blog

Headlines & Titles

The craft of the headline — how news style, the inverted pyramid, and the lead work, plus bylines, pull quotes, datelines, and where clickbait crosses the line.

Headline

Headline

Clickbait

Clickbait

Tabloid journalism

Tabloid journalism

News presenter

News presenter

Lead paragraph

Lead paragraph

Copy editing

Copy editing

Pull quote

Pull quote

Editorial

Editorial

TITLEBEE

Headlines and titles that get read — free tools to count headline pixels, check meta-description length, score a headline, fix title case, gauge readability, and tighten email subject lines, plus plain-English guides to writing copy that earns the click.

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